Social Media Marketing & Media Buying Services That Drive Real Revenue
Spurtech manages paid and organic social media for brands and businesses
that want more than vanity metrics. Meta Ads, TikTok Ads, Google Ads,
and content strategy — built around results.
London-based. Serving clients across the UK, US, and Australia.
Most Businesses Are Spending on Social Media… But Getting Nothing Back
Most businesses are pouring money into social media and have nothing concrete to show for it. Boosted posts with no strategy. Ad accounts spending budget on the wrong audiences. Content that looks fine but never converts.
Agencies sending monthly reports full of impressions and reach while the revenue needle sits completely still.
Spurtech manages your paid and organic social media with one focus: turning your budget and your content into customers.
Boosting posts without a real strategy — wasting budget every day.
Ad campaigns targeting the wrong audience and burning through spend.
Content that looks good but fails to generate leads or sales.
Reports full of vanity metrics while revenue stays flat.
Our Social Media Marketing Services
We manage both paid media and organic social — either together as a full-service package or as standalone services. Every strategy is built around your business goals and real revenue outcomes.
Meta Ads (Facebook & Instagram)
End-to-end campaign management including audience research, funnel setup (TOF, MOF, BOF), creative testing, retargeting, and conversion optimisation — built around ROAS and cost per lead.
TikTok Ads Management
We manage In-Feed, Spark Ads, and TikTok Shop campaigns with UGC-style creatives, A/B testing, pixel setup, and performance optimisation.
Google Ads & Search Advertising
High-intent traffic campaigns across Search, Display, Shopping, and Performance Max. Full setup, keyword strategy, bidding optimisation, and weekly improvements.
Paid Social Strategy & Media Planning
We build a complete paid media plan before spending — platform selection, audience structure, budget allocation, funnel strategy, and KPIs.
Organic Social Media Management
Full organic management across platforms including content planning, posting, captions, engagement, and analytics tracking.
Social Media Content Strategy
We define your content pillars, brand positioning, posting cadence, and platform-specific strategies to ensure consistency and growth.
How It Works
A clear, structured process designed to turn your social media into revenue.
Free Audit
We audit your existing accounts to identify wasted spend, missed opportunities, and realistic growth potential — completely free.
Strategy & Plan
We build a tailored strategy covering platforms, targeting, budget allocation, and KPIs — you approve everything before launch.
Setup & Launch
Full setup including tracking pixels, campaigns, creatives, and content calendar — everything goes live.
Optimise & Scale
Weekly optimisation — cutting underperformers, scaling winners, and continuously testing new ideas.
Report & Grow
Clear monthly reports focused on revenue, ROAS, and cost per acquisition — with strategy evolving as you grow.
Why Brands Choose Spurtech
We don’t just run ads — we build revenue systems.
Revenue Over Reach
We don’t optimise for vanity metrics. Every campaign is built around real outcomes — leads, sales, bookings, and measurable growth.
Paid + Organic Unified
Paid campaigns amplify organic content, while organic reduces acquisition costs. A unified strategy always outperforms disconnected efforts.
Creative That Converts
We don’t design for likes — we design for action. Every creative is built with performance and conversion in mind.
Full Transparency
You own everything — accounts, data, reports. Full access at all times. No hidden dashboards, no black-box reporting.
Weekly Optimisation
We review campaigns every week — cutting waste, scaling winners, and constantly improving performance.
No Long-Term Contracts
We work on rolling monthly agreements. Clients stay because results speak — not because they’re locked in.
What Results Look Like
What You Get With Our Media Buyer VAs
Stop wasting money on ads that don’t convert. Our expert media buyers don’t just set campaigns — they actively manage, optimise, and scale them to drive real business growth.
- A dedicated ad specialist who understands your niche
- Full campaign setup and daily optimisation
- Audience research to target the right people
- Real-time reporting with clear insights
- A/B testing of creatives and copy
- Funnel and landing page support
- Smart budget management (no overspending)
- Weekly strategy calls and communication
Our Work
Real campaigns. Real data. Every account client-owned from day one.
What Was Done:
- Account audited — found 60% of spend going to one underperforming campaign
- Campaign structure rebuilt: TOF, MOF, BOF funnel
- Creative testing system — 4 ad variants per set, weekly rotation
- Lookalike audiences built from purchaser data (UK & US)
- DPA added for automated retargeting
- Final results: ROAS 4.2x, CPA £3.20, CPL ↓ 62%
What Was Done:
- Full account audit revealed inefficient broad targeting wasting budget
- Rebuilt campaigns with tightly defined audiences (London & Home Counties)
- Introduced Facebook Lead Ads alongside landing page campaigns
- Lead quality scoring implemented — only qualified leads sent to CRM via Zapier
- Retargeting layer added (30-day visitors + engaged social audience)
What Was Done:
- Account built from scratch — TikTok Pixel installed and events fully configured
- UGC creative system: review, tutorial, before/after, and hook-based videos
- Spark Ads used to scale top-performing organic content
- Broad + interest targeting (UK 18–35, skincare & beauty segments)
- A/B testing: “POV” hook vs product reveal — POV achieved +42% higher CTR
- 30-day results: 2.84M impressions, 3.1x ROAS, £0.62 CPC
What Was Done:
- TikTok Shop fully set up — product listings, shipping, and fulfilment configured
- 14 affiliate creators recruited and onboarded with structured content briefs
- Top-performing affiliate videos boosted via Spark Ads within 24 hours
- Budget strategy: 70% to winners, 30% testing new creatives
- Hero product strategy applied (Medicube PDRN Serum focus)
Google Ads & PPC
What Was Done:
- Full audit revealed 40% budget wasted on irrelevant broad match keywords
- Keyword strategy rebuilt using exact + phrase match high-intent terms
- Ad copy testing: 3 RSA variants per ad group, winner identified in 3 weeks
- Negative keyword system built — 200+ irrelevant terms excluded
- Conversion tracking fixed (previously tracking page views incorrectly)
- Landing page improvements delivered — CVR increased 2.3x
Organic Social & Content Strategy
What Was Done:
- Full audit identified inconsistent posting and weak brand positioning
- Brand voice framework created — tone, messaging, and content pillars defined
- Monthly content calendar: 28 posts planned and scheduled consistently
- Instagram Reels strategy introduced — driving majority of account reach
- LinkedIn content focused on case studies and authority-building posts
- Community management system — all comments & DMs replied within 4 hours
Full-Funnel Paid Social Strategy
What Was Done:
- Full multi-platform audit and strategy roadmap delivered before launch
- Budget allocation optimised across channels (Meta 40%, TikTok 32%, Google 20%)
- TOF: Meta broad + TikTok cold video ads for scalable awareness
- MOF: Retargeting layers using Meta video + TikTok Spark Ads
- BOF: Meta DPA + Google branded search + cart abandoner recovery
- Organic + paid alignment — content calendar synced with ad strategy
What Our Clients Say
Real feedback from brands we’ve worked with across Meta, Google, and TikTok.
Get a Free Social Media Audit
Tell us where you are currently spending and what results you are getting.
We will review your ad accounts and social profiles and come back with a
clear, plain-English breakdown of what is working, what is not, and what
we would do differently.
Free. No commitment.
Frequently Asked Questions
Ready to Make Your Social Media Actually Work?
Your competitors are running paid social. The difference is whether they are running it well.
Spurtech builds and manages social media strategies focused on
revenue — not reach, not followers, not vanity metrics.
Meta Ads, TikTok Ads, Google Ads, organic content, or a full-funnel strategy —
built around your goals and your budget.